Full line up and diversity for export markets during the HM.CLAUSE Special export Melon and Watermelon Event 2017

HM.CLAUSE, the leading player in the melon seed business, once again organized a special melon and watermelon event at its research station in Murcia (Spain) during the first week of July. Primarily, the event welcomed the Northern European melon traders, retailers, processors and those focused on export markets.

The event generated a great platform to exchange views with industry professionals about melon and watermelon markets, trends, production processes and customer expectations. The diverse commercial line up, as well as the latest novelties, provided an enjoyable tasting experience and large diversity.

In orange flesh, HM.CLAUSE is launching 3 new LSL Harpers for the overseas season. In LSL Charentais KARMAN and SOLIMAN garnered significant interest from the visitors by combining attractive externals and a high internal quality for LSL cantaloupe. As a specialty, SAPHIR is a unique premium product for melon lovers and gourmet markets, thanks to its outstanding eating experience it amazed all visitors!

The LSL Galia were also a cornerstone of the event, with the new BOSSA variety (robust plant, nice fruits) as a complement of CAPOEIRA for the oversea season. The entire Murcia season can be covered with the well-known LAMBADA along with the recent varieties SALSA (late Murcia) and BACHATA.

In watermelon, main varieties are the seedless TROUBADOUR and TRAVELER (counter-season) and the new seedless sugar baby CASILDA for Spain.

Read the article in SeedQuest.

HM.CLAUSE is a global vegetable seed company dedicated to meeting local needs through global diversity, and is committed to innovation inspired by worldwide partnerships in the scientific, industrial, and commercial fields.   An innovative company whose core business is plant breeding, HM.CLAUSE specializes in the development, production, and sales of vegetable seeds worldwide. In 2008, Harris Moran Seed Company (USA) and Clause (France) were grouped together under the HM.CLAUSE Business Unit of Limagrain. HM.CLAUSE generated 325 euro million in annual sales in 2016 and employs more than 2800 people full-time located in over 30 countries around the world. Its investments in research and breeding represent 14% of annual sales. The organization coordinates breeding for 25 species and has more than 800 people actively engaged in research and development activities. HM.CLAUSE is a Business Unit of Limagrain, an international agricultural co-operative group, specializing in field seeds, vegetable seeds and cereal products. Founded and managed by French farmers, Limagrain is the 4th largest seed company in the world.

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Media relations
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More information:
Ronan Le Delliou.
Melon Product Manager & Europe Melon Supply Chain